17 March 2016

Celebrate Craftivus with the Drunk Polkaroo

My favourite person to share a beer with.
What is it about Craft Beer that turns people into such evangelists? I cannot think of another product that encourages such devotion outside of maybe wine. And even then, you don't see the sort of communal sharing, writing and dedication from regular folks like me.
I have noticed that many of my Beer Friends are alike, just wanting to spread the word of great brews for no other reason than they are amazing. I don't get paid to review beers. I do it for myself, as I have described many times, and also because I want to help my friends who may be new to all this in their decisions. It's fun to talk about beer, its history, my favourites, my not so favourites and what I  think about it.
It is not only getting together for a beer that makes my night, it is amazing when I get to treat my buddies to a beer they haven't had or couldn't get their hands on. It's a great thing to share beer with people and even better if it blows them away like it did to you.
It is in this spirit that I would like to introduce an idea I've had fermenting in the back of my mind for many years. In the long ago time of the lost years of the Drunk Polkaroo,  I used to refer to St.Patrick's Day as not only the high holy day of beer but also Alcoholic Christmas.  It was a way to cover up my ridiculous over consuming of shitty beer with some humour and while it was true, it also made me sad.
So while I no longer cram adjunct lagers down my throat like a man who is chasing his demons away, I do still love to enjoy this celebration of not only all things Irish,  but also all things beer.
So in the spirit of sharing the love of great beer and preaching the Gospel of the Craft that I will celebrate Craftivus; in conjunction with St. Patrick's Day of course.
 What is Craftivus you ask?
Much like Festivus does for Christmas,  this Holiday is a rejection of green beer, corporate sponsored overindulgence and the general  commercialization of this once genial holiday. To celebrate this wonderful day, all that is required is for you to share a beer with a friend. Maybe two. Get together with someone you love and spend some time enjoying not only each others company, but maybe a few beers that are new to you. Perhaps you can share a favourite Craft beer with someone who is just new to the scene or give someone who is in need of it the gift of great beer. It doesn't matter how you celebrate, it just matters that you share. With friends,  family,  coworkers, that weird guy, like me, who just loves to talk about all things Crafty.
I think it is high time we take back our holiday from the frozen glass, food colouring in the beer , shamrock shaming bastards who want nothing more than to watch you fade to black as they find a cheaper way to make beer. It is only in the compartmentalized world of pie charts, sales tactics and paradigm chasers that adding rice and corn to beer makes sense.
Craftivus is meant to embrace this day with the joy and happiness that only great beer can bring. Quality versus quantity is a battle worth fighting. Raise not only your glass but your standards and help spread the word of awesome local craft beer.
So if you going out today to celebrate the greenest of days, I encourage you to not only grab that pint of Guinness to honour the Emerald Isle, but to try something new and perhaps do it with a friend.
Craftivus is all about coming together in support of your neighbourhood bar, your local craft brewereries and you, the loyal exporer of delicious brews. Give it a try, it might change your life.

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